Perspectives

Ideas Surface From Sharing Knowledge

At G2O, we get excited about communicating our passions for how research and design, technology, and data can shape your customer engagement. That’s because we know from experience that the greatest inspiration often comes from sharing ideas. We hope you find something valuable in ours.
Experience Next Newsletter - two people looking at colorful letters
Customer Experience
Quarterly Newsletter: Experience Next – AI’s Role in CX
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Technology
What Is a Cloud Migration Strategy? Benefits, Types, and a 6-Step Plan for Success
Insights
6 Steps to Building Your Data Strategy Roadmap
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Technology
Preparing Your Business to Upgrade Sitecore – It’s More Than Just Technology
Woman working with an AI program on her computer.
Technology
AI isn’t the Solution, but it can be a Means to Your Solution
Woman using digital accessibility resources to navigate the digital world
Customer Experience
Your CX Transformation is Incomplete if You Don’t Ensure Accessibility
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Technology
You Bought Sitecore for the CX Benefits. Are You Sure You’re Getting Them? 
Man overcoming his teams CX Transformation Roadblocks
Customer Experience
CX Transformation: 3 Common Roadblocks and How to Overcome Them
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Customer Experience
Customer Expectations Require CX Transformations
Illustration of G2O team workshopping ideas.
Customer Experience
Choose the Right Workshop to Accelerate your CX or EX Transformation
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Customer Experience
Why Citizen Experience Matters – How Government Agencies Must Transform their Customers’ Experience