Digital investment
doesn’t equal growth.

Despite increased investment in digital tools and platforms, banks aren’t seeing the growth they anticipated.

What is this telling us? Digital investment isn’t enough. Digital transformation can only be successful when it’s rooted in the customer experience. 

At G2O, we’re banking consultants who don’t just provide strategy, we execute as well. We’re focused on banking transformation that’s rooted in fueling your growth.
A FOUR-PRONGED APPROACH TO BANKING GROWTH

Growing your bank is our speciality. We do it through four proven solutions that drive you forward toward success.

Solution one
Growth Enablement
Regional banks are losing new deposit accounts to Fintech’s and Neobanks – and the percentage is continuing to grow year over year. Their products and services do not meet the needs of younger consumers and they are not as easy to open nor are they in their preferred channel (e.g., mobile). Additionally, banks are not serving up relevant, personalized messaging and positioning to new and existing customers, meaning they’re not using their data to its fullest potential. We can help leverage data to create better products, services and positioning for your bank and its customers.
  • Customer Data Strategy & Centralization
  • CX Research & Persona/Profile Creation
  • Content Marketing – Positioning, Messaging, Copy Creation
  • Account Origination & Onboarding Modernization
Customer acquisition is the #2 priority challenge for banks in 2024.*
*BAI Banking Outlook: 2024 Trends
Solution two
Experience Evolution and Improvement
Customers today expect no less from your bank than they do from Amazon, Apple or Starbucks. No longer are financial institutions given a pass for poor customer experience just because it’s cumbersome to implement. They expect digital-first, personalized, self-service solutions delivered through intuitive interfaces. That’s where we come in. We’re customer experience experts, and we know what banking customers need.
  • CX Strategy – Journey Mapping & Service Blueprinting
  • CX and Product Strategy
  • Digital UX Design and Implementation
  • Process Automation for back office, contact centers and beyond
    Asked to project their omni-channel usage by 2026, consumers said they expect it to be 65% digital (mobile, online, ATM) and 35% human (branch, drive- up, contact center).*
    *BAI Banking Outlook Special Report
    Solution three
    Modernizing and Uplifting Technology
    Beginning with core banking tech, we can ensure your bank is running on the latest technology with the most up-to-date tools. Additionally, a data tool assessment and selection process will help ensure the most important piece of information (your clients’ data) is secure, accurate and accessible.
    • Technical Consulting & Advising
    • Platform Evaluations & Recommendations
    • Technology Integration and Configuration
    • API Development
    • Cloud Banking
    Banking leaders indicated their top investment priority for the next two years is technology integration and platforms.*
    *BAI Banking Outlook Special Report
    Solution four
    Artificial Intelligence
    While AI is a powerful tool with almost unlimited potential, the trouble is knowing where to start. AI can drive development efficiency, convert legacy code, migrate data and speed your internal and back-office processes. Additionally, AI poses a significant opportunity in fraud protection, helping to identify and predict fraud before it causes catastrophic challenges. We can help you find out where to start and how to maximize AI for your bank.
    • Data Readiness Assessment
    • API Acceleration
    • Education & Training
    • GenAI Enablement
    The best in class (banks) are 30% more likely to leverage technologies, such as AI and automation, to automatically connect data across all their systems.*
    *BAI Banking Strategies Executive Report
    Work With Us

    Banking Platforms

    We’re experts at these and many other platforms to bring new solutions to unique problems. 

    Don’t see your tool? We have experts who can help with every tool, just ask. 
    Get in touch

    Our Banking Expertise

    Get Started

    If it’s time to advance your banking experience, we’re here to help. 

    We get you going

    Our workshops are designed to kickstart your transformation journey. We work collaboratively with all levels of your organization to ensure everyone is on board and working in the same direction.

    See our workshops to get you going.

    We do it with you

    Embedded expertise that helps you level up. We add capacity and skill depth plus hands on education and best practice demos.

    We do it for you

    We use our outside expertise to deliver outcomes. We engage a cross-functional team using a custom approach for problem-solving.

    Ready to advance your banking experience?

    Get in touch for a consultation today.